Photography represents a $10 Billion industry that’s had a 2.2% industry growth in the last five years. Photographers are certainly in demand, and while technological improvements have made it easier for the average consumer to get their hands on an expensive camera, the ability to utilize the technology to the fullest still requires an artistic background in photography. If you’re thinking about starting your own photography business, there are a few things to consider:
Photographers often price their services by the hour, but it’s important to factor in the time you’ll spend editing your photos. Most photographers will estimate they spend three-times as long editing as they do taking their shots.
Photographer Peggy Farren says startup costs of equipment, business licenses, insurance, accounting software, and a website are realistically close to $10,000. This may seem like a lot of money, but relative to most business start-up costs, it’s very manageable. And if you already have your own equipment, this cost will be greatly reduced.
3. Photography Business Plan
If you ask any entrepreneur, they’ll tell you that starting a business – especially on your own – can get a little hectic and overwhelming. That’s why it’s always best to write a thorough business plan detailing your pricing, finances, marketing efforts, mission statement, short and long term goals, and everything in between. If you don’t know how to write a business plan, don’t worry, there are plenty of easy-to-follow online resources, like this one from the Small Business Association.
A website is essential for any photographer looking to build a business; it’s where customers can review your portfolio and decide whether or not they want your services. Thankfully there are some services that can help you create a website yourself like Wix.com. It always helps to put yourself on Google Maps with this guide if you’re working from a location. Additionally, social media sites like Yelp and Facebook make advertising simple and cost effective. First and foremost, you need a good, catchy name for your photography business. Here’s some names we found:
Brant Brogan Photography
Blue 22 Photography
Photo House Photography
Lori Dorman Photography
Sugar Free Photography
Studio Elim Photography
Flash Frozen Photography
Theo & Juliet Photography
Next Exit Photography
White August Photography
Let’s Make a Memory
Studio Q Photography
Don Le Studio
Images by Min
L A Color Studio
Sun & Sparrow Photography
LA Photo Party
Red Loft Photography
Sweet Tart Boudoir
Marisa Q Photography
V Kendal Photography
‘Photographer’ interest over time:
The truth is, naming a business can be frustrating and downright time consuming…
Your company name is important, there’s no doubt about that, but it’s really something you need to ‘get out of the way’ so you can focus on the nuts and bolts of the business. So the question is…
“How do these companies get such good names?”
One option is hiring a ‘boutique’ branding agency to handle this critical step, and this does NOT come cheap. Some of these branding agencies charge as much as $100,000 for a brand that SELLS tons of product…
Does it work?
Of course it does, but for a small business with a careful eye on its cash flow, dumping tens of thousands of dollars for a swanky agency to sit back in their plush offices and promise you the next Google could spell disaster.
This is what they WANT you to think:
“Our branding agency charges a lot because what we do is incredibly difficult.”
It couldn’t be further from the truth, and the truth is that there are a core set of branding principles that can be reliably and affordably applied to ANY branding effort…
…and Branditory has done it for thousands of businesses, for every industry imaginable, in over 20 different countries, for just $97…
You name it, we’ve named it. The names we come up with are just as good (we think a little better) as anything a high priced agency could provide.
This unbeatable price comes with unlimited revisions and optional logo design for just $70.
Don’t believe it?
Take a look at their satisfied customers