According to this analysis, the interior design industry brings in $12 Billion in revenues and has grown at a rate of 3.8% per year since 2010. Even better, there are no companies with a dominant market share of interior design business. The economy is expected to experience a growth trend in the coming years, which means more and more people will have the discretionary income to spend on services like interior design. All of this points to one thing:
This is an incredible time to start your own interior design business and take advantage of the trends.
If you’re considering starting your own interior design business, there are some things to consider:
1. Find Your Niche
There’s no need to ‘do it all’, in fact, you’re better off focusing on your own artistic passions and developing a strong style that’s unique to your company. This website outlines the different styles commonly found in interior design, such as American Traditional, Shabby Chic, Art Deco, Industrial, Medieval, Minimalist, and more.
2. Create a Business Plan
Starting your own business can get overwhelming without a business plan to keep you on track. Outline as much of your business as you can: your pricing, mission statement, costs, etc. If you don’t know how to create a business plan, don’t worry, there are plenty of resources online from the Small Business Administration.
3. Marketing and Publicity
It’s almost a redundant suggestion at this point, but you need a website, especially so you can publish your portfolio online and give potential customers a glimpse at what you can do. After you have your own website, create a Facebook and Yelp page to give yourself some publicity, but keep in mind, social media sites rely heavily on feedback and testimonials, so be sure to place customer satisfaction as a top priority because one bad review could spell disaster.
First things first, you need a great, catchy, memorable interior design business name. Here’s a list of names we found:
Claudia Interior Designs
Style My Space
Elegant Domain Interiors
Alicia Friedmann Interior Design
Matters of Space
Jacoby Company Inc.
Moving Mountains Design
BoConcept Los Angeles
Tumbleweed & Dandelion
J. Michael Scott Interiors
Outdoor Elegance Patio Design
SOD Builders, Inc.
Jackson Newman Interiors
Jonathons Coastal Living
‘Interior Design’ interest over time:
The truth is, naming a business can be frustrating and downright time consuming…
Your company name is important, there’s no doubt about that, but it’s really something you need to ‘get out of the way’ so you can focus on the nuts and bolts of the business. So the question is…
“How do these companies get such good names?”
One option is hiring a ‘boutique’ branding agency to handle this critical step, and this does NOT come cheap. Some of these branding agencies charge as much as $100,000 for a brand that SELLS tons of product…
Does it work?
Of course it does, but for a small business with a careful eye on its cash flow, dumping tens of thousands of dollars for a swanky agency to sit back in their plush offices and promise you the next Google could spell disaster.
This is what they WANT you to think:
“Our branding agency charges a lot because what we do is incredibly difficult.”
It couldn’t be further from the truth, and the truth is that there are a core set of branding principles that can be reliably and affordably applied to ANY branding effort…
…and Branditory has done it for thousands of businesses, for every industry imaginable, in over 20 different countries, for just $97…
You name it, we’ve named it. The names we come up with are just as good (we think a little better) as anything a high priced agency could provide.
This unbeatable price comes with unlimited revisions and optional logo design for just $70.
Don’t believe it?
Take a look at their satisfied customers